Oman’s Internet users’ e-commerce spending on products and services exceeded US$ 69.5 million in 2013.

Mobilk - A new Arab Advisors Group survey of Oman’s Internet users revealed that around 19.4% of the adult Internet users in the country buy products, pay for services or pay bills online through e-commerce. 

A new major survey of the Internet users in Oman was conducted by the Arab Advisors Group between January 2014 and April 2014. The survey revealed that around 19.4% of adult Internet users in Oman buy products and pay for services and bills online. The Arab Advisors Group conservatively estimates the number of these e-commerce users to be around 180 thousand users.

The survey report, "Oman Internet Users and e-commerce Survey 2014" was released on March 17, 2014 and provides the results of a major comprehensive online survey of Internet users in Oman. The survey probed Internet and cellular usage patterns of Internet users in Oman, in addition to online games, e-commerce, online banking (e-banking) and e-government usage. The report has 72 pages and 84 exhibits. 

Respondents were randomly called through randomly generated numbers. The survey results encompass answers from 751 respondents that passed rigorous quality control checks. Quality control was conducted by the Arab Advisors Group’s team and included listening to a random sample of the call recordings for authenticity and double checking their answers on a selected list of questions. The survey yields a confidence level of 99% with a margin of error of less than 5%.