Zain launches its summer campaign to its two million active customers

Zain, part of the Zain Group, the leading mobile operator in the Middle East and Africa, announced, today, its summer campaign, which is considered one of the biggest awards promotions offered in the Kingdom.

During a press conference held today, Zain announced the launch of its summer
campaign, to begin on Wednesday, to its two million active customers. Through the campaign, Zain will offer hundreds of daily awards in addition to four major prizes to be awarded at the end of the campaign on the 27th of August.
Zain’s CEO Dr Ahmad Al-Shatti said that the summer season is a celebratory one for citizens since it is a season of holidays and sees the return of expatriates to their hometown. Al Shatti added that the company seeks to engage the summer spirit with people through the campaigns it launches annually. “This summer will be extra special since all will have the chance to win valuable gifts, something which no other company has yet offered to its subscribers.”

Al Shatti continued: “The awards this summer will be distinctive as there are four major prizes, which include three luxury cars: Ford Edge, Ford Mundio, and Ford Focus, all from the year 2008, in addition to the wedding of a lifetime offered and hundreds of Samsung mobile phones offered by Ranan Trading Company.”
He further noted that this year, Zain will share its celebrations with its customers in Amman and all governorates by organizing special events for them across the Kingdom. The variety of entertainment will include activities by the most prominent Jordanian artists, namely Mit’ib Al Saqqar, Mahmoud A Khayyat, in addition to a string of popular folklore entertainment. Zain will also organize competitions and draws on various prizes in all governorates.

The summer campaign is divided into three sections. Everyone will be able to participate by dialing (*110#) and responding by SMS to three questions that are specific to Zain, Ford, and Samsung. Zain will offer daily Samsung mobile phones through draws on the correct answers.

The campaign will also include another competition through MMS in which all customers can participate. In this competition, participants will take the best photo they can of Zain’s logo and send it to number 90003. All participants will enter the daily draw to select the daily winners.
The campaign will additionally include a big surprise for those planning to get married where Zain will cover all the expenses for the wedding of their lifetime. Zain’s customers can join thi competition by dialing (*110#), choosing Zain Wedding Competition from the menu, and registering their partner’s number.

As for the car draws, all participants who joined the SMS competition will enter the draw on the Ford Edge 2008. Participants in the MMS competition will enter the draw for the Ford Mundio, and all winning participants in the live competitions that Zain will conduct in the capital and all governorates throughout the summer season will enter the Ford Focus draw.
The official sponsor of the Zain Wedding of a Lifetime is Marriot Hotel and Resort Dead Sea, which will bear the cost of the venue and all other event details for the winners. This is considered one of the most grand and luxurious 5-star hotels in the Kingdom. Imseeh Jewelry will offer the bride’s diamond set. Haidar Murad and Sons Group, agents of Sharp, will offer the winners all their needs regarding the latest international electrical appliances. Zone Furniture will offer all the winning couple’s furniture needs for a modern home. BCD travel will offer the honeymoon package to the Maldives.

July 8,2008