du announces its association with a concert of Asala Nasri concert at the University City Hall in the American University of Sharjah

In line with its commitment to promote education and leadership for the young generation, du announced its association with a concert of Asala Nasri concert as the official telecom partner to be held on Friday 29 May at the University City Hall in the American University of Sharjah. This concert is an exclusive fund raising event which is the first event of its kind, organized by the University to supplement the AUS Alumni Scholarship Fund and provide assistance and grants to the students on campus.

Hala Badri, EVP Brand and Communications, du, said: “As a UAE national company, we have a strong ongoing corporate social responsibility programme. Our association with the singer Asala Nasri concert as the official telecom partner goes with our long-term objectives of supporting initiatives that will offer financial assistance to deserving students through grants and scholarships.”

May 27,2009